Sunday, August 26, 2007

Businessesintheknow.com Provides Business Owners and Leaders with On-Demand (Just-in-Time) Consulting

Knowledge is the new sources of competitive advantage. Companies need radically new knowledge to succeed in an environment in whole industries are created and destroyed or unalterably transformed by relentless technology, competitive shifts, and changing demographics.

Businesses spent over $60 millions in 1998 on training and that number more that doubled by 2006. Business leaders now increasingly view the billions they spend on training “not as an employee perk, but as a strategic investment, and their concern in how to increase the return on the growing training budget.

Businessesintheknow.com is the latest company to shift the education paradigm for business leaders and owners. According to Bobby Ellis, the CEO of Businessesintheknow.com “we are producing a new business lessons every week for business leaders and owners. Because we distribute our lesson in a music CD like format to our subscribers, they can listen to tracks that they need at the time that they need it.

How does this work in practice? Suppose for example a business owner going through a decision support system incorporating component through is asked a question about “Merger and Acquisitions.” Suppose further that the owner doesn’t fully understand the concept. They simple go to the 2GB MP4 Player scroll through the weekly catalog to find the week lesson that discussed Merger and Acquisitions. From their business leader can decide which of the five tracks they need to hear such as:

1. An overview and the history of the subject

2. Why the subject is relevant to businesses of all industries

3. Implementation

4. Case Studies and Examples

5. Summary and conclusions

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